6 January 2015 - Endeavour Group and BCA sign remarketing deal
BCA has announced an exclusive remarketing agreement with London-based Endeavour Automotive Group. The deal will see BCA remarket approximately 1,500 vehicles annually for Endeavour Automotive Group which holds franchises for Volvo and Hyundai at eight retail outlets in and around London.
The deal was announced following a competitive tender process. Part-exchange vehicles from Endeavour Automotive Group will be sold at BCA London every Tuesday, with all vehicles available to BCA Live Online buyers. The Endeavour sales programme launches on Tuesday 13th January with around 30 vehicles on offer in each sale.
Endeavour is also adopting the exclusive BCA Dealer Pro system across the retail group, meaning every incoming part-exchange vehicle will be appraised and valued using BCA’s cloud-based service. All non-retail part-exchange cars will be consigned to BCA for immediate remarketing, while the dealer group functionality means more cars will be identified and retained for profitable retail sales, rather than being traded.
BCA is supporting the Endeavour Automotive Group sales programme with a strategic marketing campaign that includes branded e-marketing and online awareness through BCA’s website, Auction View bulletins and Showroom feature. BCA also generates brand support for Endeavour with posters and point of sale material.
John Caney, Managing Director, who founded Endeavour Automotive Group in 2012 commented “BCA offered an innovative and joined-up approach to remarketing, together with a wide range of complementary services.”
Caney continued “BCA Dealer-Pro helps us to streamline the processing of part-exchange appraisals and valuations, identifying which vehicles should be remarketed or retained for retail. Our non-retail part-exchange cars will be remarketed quickly and efficiently and, with BCA’s award winning Auction View and Live Online services generating substantial buying power, we are confident that BCA will generate the best returns for Endeavour Automotive.”
BCA’s Major Account Manager Suzanne Spencer added “This deal will deliver a substantial range of attractive stock for buyers at BCA. Endeavour Automotive will offer a superb selection of vehicles at BCA London and we are delighted that after a rigorous tender process, BCA has been awarded an exclusive remarketing partnership with the Group.”