Inchcape and BCA announce new three year deal
Inchcape Retail and Inchcape Fleet Solutions have announced a new major remarketing deal with BCA that will run until 2019.
Vehicles from Inchcape Retail and Inchcape Fleet Solutions will be offered for sale at BCA centres nationwide including Bedford, Peterborough, Belle Vue Manchester, Blackbushe, Brighouse and Measham with all vehicles available to BCA Live Online buyers.
Inchcape vehicles are pre-sale valeted to a high standard and BCA Smart Prepared where appropriate, ensuring stock is always presented to buyers in the best possible condition. All vehicles will be offered under the BCA Assured scheme.
Inchcape has also adopted the BCA Dealer Pro system across the retail group, meaning every incoming part-exchange vehicle will be appraised and valued using BCA’s cloud-based service. All non-retail part-exchange cars will be consigned to BCA for immediate remarketing, while the dealer group functionality means more cars will be identified and retained for profitable retail sales, rather than being traded.
BCA is supporting the Inchcape sales programme with a strategic marketing campaign that includes branded e-marketing and online awareness through BCA’s website, Auction View bulletins and Showroom feature.
Dave Burden Director Dealer Sales commented “Inchcape was one of the first of our dealer customers to introduce an all-auction policy on part-exchange vehicles and we are delighted that they have reconfirmed their partnership with BCA for the next three years.
He added “Inchcape have a strong commitment to auction and are an extremely proficient vendor, recording high conversion rates thanks to a realistic valuation policy that is in touch with market sentiment. The sales have a loyal following from buyers who know there will be a good range of well-presented stock representing most marques.”